In the present, the best medium for your business is the Internet. It is estimated that by the end of the year the number of Internet users worldwide will reach 4 billion. The market is increasingly globalized and competition is getting stronger. Your corporate image and your website are the visible face of your brand, that is why they have to be current and powerful. A web page is a way to advertise on the internet daily. Having a website gives you the opportunity to be in constant contact with your customers, who can consult you at any time or see your products and / or services at any time. With a good communication strategy on our page, we will favor feedback with the client. Whether you are a service or a small or large company, or whether you have a global or local market, having a website will allow you to publicize your benefits in a massive and easier way at lower costs than the traditional way.
The electronic commerce culture is gaining strength around the world every day due to the different benefits it offers: comfort, agility, security, ease of payment, avoiding travel, restriction of hours, lines, multiplicity of offers, crowds that tend to be uncomfortable and stressful. All these benefits mean an optimization of time and savings. Online shopping has grown worldwide, both in volume of users and in the number of commercial sites on the Internet. Electronic commerce has undergone a remarkable evolution, going from being a simple catalog of products or services —built from a static page— to becoming an efficient means of conducting business. There are three types of electronic commerce: Business to Business (B2B), Business to Consumer (B2C) and Consumer to Consumer (C2C).
Responsive Design is the ability of a website to adapt or display itself to users regardless of the device they are using. That is, that the page is available to be used regardless of the size of the screen or the characteristics of the device. The possibilities of Responsive Design will allow you to provide a good user experience, which is key when it comes to capturing their attention and maintaining your aesthetics.
When developing an app for mobile platforms, there are several different approaches that will largely define the characteristics of our project. We have 3 types: Native Apps, Hybrid Apps and Web Apps. Depending on the budget and the size of your project, it will be defined which is the most convenient.
Get customers loyalty
More frequently users download different apps on their mobile devices to have direct access to everything they like. In addition, apps can offer endless unique features, many of them incredibly useful to most users. Not to mention that having an app will allow your brand to capture more leads while retaining current customers.
You’ll increase the visibility of the brand and expand your database. You’ll offer a new space to your brand. It is an exclusive, fast, simple and efficient promotional channel. You’ll get greater loyalty and dependency. You can offer new functionalities.
Visibility and functionality
One of the main reasons to create an app is that you can use a new space to show the values of your brand. This extra space is key to increasing the visibility and popularity of your business, as well as being a good way to contact your customers in other ways.